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Writer's pictureTrương Hoàng Đức

New - Bicycle Window View Horizontal poster, canvas

New - Bicycle Window View Horizontal poster, canvas

Todd Snyder X FootJoy 2021 Golf Collection targets the modern man of style

FootJoy this week will announce a footwear and apparel collaboration with menswear designer Todd Snyder.

Snyder has worked for major brands such as Polo Ralph Lauren, Gap Inc., J. Crew and more. His eponymous brand, Todd Snyder, launched its first menswear collection in 2011 at major retailers and has inspired fashion-forward menswear since.

Snyder has put together a capsule collection of polos, windbreakers, cardigans, shorts, joggers, caps and golf shoes with a modern twist to complement classic FootJoy style. Built upon FootJoy’s 164-year history with performance, quality and innovation, the new line debuts Thursday.

Snyder grew up across the street from the Ballard Golf & Country Club in Huxley, Iowa, where he frequently would sneak onto the course after hours to get in some practice. With expertise in style for the modern gentleman in high-end apparel, transitioning into the golf fashion world was not a big jump for Snyder. The designer saw golf as an avenue to spend time with family and friends, and the emotion of nostalgia can be seen through his capsule.

“When I was little, I caddied for my dad and my grandpa,” Snyder said. “I never had golf shoes until I was big enough to wear my dad’s, and he wore FootJoy. So, I associate them with family time and comfort. I still remember how comfortable my dad’s shoes were.”


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